Determinants of Islamic Financial Literacy in MSMEs in Gorontalo City

The research objective is to discover the determinant of Islamic financial literacy in
MSMEs in Gorontalo City. The technique of data collection uses a questionnaire where it involves 94.829 MSMEs players in Gorontalo City as the population. Meanwhile, the research samples are 100 MSMEs players who have been determined bu applying cluster sampling. The analysis is conducted by using an instrument test, classical assumption test, hypothesis test, and linear regression test. The research finding reveals that: 1) Gender and Length of Business have no effect on Islamic Financial Literacy, while age, education level, and income have an eaffectFinancial Literacy; 2) simultaneously, gender, age, length of business, education level and income level have an effect on Islamic Financial Literacy.